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With a new ID sync between Viant and Tubi, advertisers can reach addressable audiences – spanning more than 100 million monthly active users and over 300,000 movies and TV episodes – with greater accuracy and scale.
Digital ad software company Viant Technology said it has entered an expanded partnership with Tubi, Fox Corporation’s free ad-supported streaming service.
Tubi, Fox Corp.’s free ad-supported streaming service, has expanded its agreement with Viant, a CTV and AI-powered programmatic advertising facilitator, to better assist marketers targeting the ad-supported VOD service’s 100 million monthly active users across more than 300,000 movies and TV episodes.
Advertisers can now target live sports at the scene-level through the Viant DSP, thanks to a partnership with IRIS and TAIV.
Viant is listed as a DSP with imbedded AI: ViantAI empowers advertisers with a suite
of AI-driven tools that streamline campaign
planning, execution, and measurement.
Jon Schulz, CMO of Viant, explains why advertisers must boost their performance level as live sports programming migrates to streaming.
Latest Press Releases
IRVINE, Calif., Oct. 2, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced an expanded partnership with Tubi, Fox Corporation’s free ad-supported streaming service.
IRVINE, Calif., Aug. 21, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced that members of its management team are scheduled to participate in upcoming investor conferences
IRVINE, CA. & DALLAS, TX., Aug. 21, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced a strategic partnership with AdTegral, a programmatic media solutions provider known for its data-driven, hands-on approach to campaign execution and measurement.
IRVINE, Calif., Aug. 19, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced a new integration with Wurl to become the first Demand-Side Platform (DSP) to deliver scene-level contextual intelligence across Connected Television (CTV).
IRVINE, Calif., Aug. 14, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced that ViantAI has been selected as “Best AI-Powered Advertising Solution” in the 8th annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the most innovative companies in the global marketing, sales and advertising technology industry today.
IRVINE, Calif., Aug. 13, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced the appointment of industry veteran Eric Sterns as Head of Corporate Development to lead the company’s M&A program and help drive forward strategic initiatives.