The Viant Identity Management Platform (IMP) allows you to sync customer data, 1st party data and 3rd party data in a cloud-based, on-demand platform to move from insight to action seamlessly.
Onboard and match your customer data against 1.2 billion registered users to create, manage and target new segments on the fly.
Define audience segments using known identity attributes such as demographics, purchase history (on-line and in-store), and web browsing activity easily within our audience builder tool.
Maintain customer identities through an integrated approach across audience segmentation, targeting execution and campaign measurement.
Reach your target audience with the Viant IMP today.Request Demo
Viant has a team of professionals available to support implementation and integration to ensure full capabilities are leveraged from day one.View All