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Explore the latest industry news featuring Viant.
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In this episode, AdTechGod interviews Dave Simon, Vice President of Sales at Viant. Dave shares insights on navigating industry disruptions and the continuous evolution of advertising technology.
According to Chris Vanderhook, COO and Co-Founder at Viant, this integration provides unprecedented scale while maintaining precision in a privacy-forward environment.
Chris Vanderhook, COO of Viant, noted how the recent developments have been significant. “Because AI adoption is so early, they [Google, Meta, Amazon, etc.] didn’t get their hooks and claws into everyone yet,” he told Digiday.
A new identity resolution capability is being offered to advertisers via an expanded partnership between Viant and TransUnion. Thanks to this arrangement, Viant’s Household ID can now identify 95% of US adults
Viant Technology Inc., a provider of AI-powered programmatic advertising, announced its enhanced identity offering designed to address the mounting challenges of signal loss in a cookieless and privacy-first advertising landscape.
“Viant’s independent demand-side platform offers a truly native approach to identity resolution,” said Chris Vanderhook, COO and Co-Founder at Viant.
Latest Press Releases
IRVINE, Calif., May 6, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in AI-powered programmatic advertising, today reported financial results for its first quarter ended March 31, 2025.
IRVINE, Calif., April 22, 2025 — Viant Technology Inc. (NASDAQ: DSP) today announced it will release its first quarter 2025 financial results after U.S. markets close on Tuesday, May 6, 2025.
NEW YORK, April 22, 2025 — Lockr, by Viant, today announced a major expansion of its audience integration management platform—giving publishers a single point of access to the leading alternative identity solutions, so they can accelerate revenue without the complexity of managing multiple integrations.
IRVINE, Calif., March 25 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced that its autonomous advertising platform, ViantAI, has been named a winner in the 2025 Artificial Intelligence Excellence Awards, presented by the Business Intelligence Group.
IRVINE, Calif., Mar. 3, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in AI-powered programmatic advertising, today reported financial results for its fourth quarter and full year ended December 31, 2024.
IRVINE, Calif., March 3, 2025 — Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced it acquired Lockr, the first-party data collaboration platform built to enable content owners to collect, enrich, and activate first-party data.