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Explore the latest articles from our thought leaders

Q&A: How Marketers Can Leverage Mobile App Data

In-Housing Your Programmatic: Top Five Interview Questions for Prospective Talent

Why Second-Party Data Matters for Your Advertising Strategy: A Guide

How the Air Force Changed One Viant Employee’s Life and Career

How Machine Learning Can Solve Your Viewability Challenges

Programmatic Ad Spending Forecast: In-housing Remains a Hot Topic

Dun & Bradstreet on How and Why Data is Critical to B2B Success

FreeWheel’s Justin Beere on trends in Connected TV

Focused on OOH? Here’s What to Look for in a DSP

Exploring Brand Safety Trends and Contextual Intelligence with Grapeshot’s Jessica Reid

XUMO’s Colin Petrie-Norris on How OTT Has Revolutionized Content Consumption and What Marketers Need to Know

Clear Channel Outdoor on How Location Data Helps Brands with OOH and the Future of OOH Measurement

DoubleVerify on Brand Safety Evolution Beyond 2018

IAS’s Mike Kim on the Art and Science of Finding the Best Inventory for Your Campaign in 2018

Cross-Device Targeting and the Best Strategy for Real-Time Location Data

Everything You Need to Know About Hispanic Millennials

3 Keys To CPG Marketing Success: Precision, Scale And First-Party Insights

This CPG Brand Used TV & Digital To Better Understand Their Customers

ACR TV Advertising & Targeting