Blog
Explore the latest articles from our thought leaders
2021 Forecast: How Do Marketers Really Feel About Identity Resolution?
The Programmatic Trader’s Ultimate Wish List
Audience Segmentation in Programmatic Advertising: COVID-19’s Impact
Political Advertising: The Role of Data in Reaching Voters Beyond Party Affiliation
Growth in Programmatic Audio Advertising: An Interview with Anne Frisbie of AdsWizz
Programmatic Audio Advertising: A Quick-Start Guide
TV Advertising Trends 2020: The Role of TV in Our Omnichannel World
CTV Measurement: Why It’s Important & What You Need to Know
CTV vs OTT: What Is The Difference?
Know Your CBDs: Advertising in the Cannabis Vertical
What Hot Dogs Can Tell Us About Reaching Target Audiences
COVID-19’s Effect on Ecommerce Marketing Trends
Getting the Most ROI From CTV: Q&A with Arm Candy CEO John Lods
Our Television Campaign Launches This Week
How Video Gamers’ Media Habits Changed During Quarantine
Q&A with WideOrbit’s Programmatic Linear TV Expert
What Marketers Need to Know About Programmatic Linear TV Advertising
How Advertisers Can Reach March Madness Fans Despite Canceled Tournament
Hulu Fans Eat Way More Pizza Than Netflix Streamers, and Other Audience Insights
