Vertical Solutions


Target Professionals and Organizations

Powered by industry-leading data, Viant® gives B2B advertisers the ability to target professionals within a company based on job title or function, business firmographics or technographic details.

Viant’s® Advertising Cloud allows marketers to leverage existing B2B segments or build custom audiences, and also features onboarding capabilities to accommodate account-based marketing (ABM) strategies.

Key Benefits of Viant B2B

Account Based Marketing (ABM)

Influence and reach key decision makers within strategic target accounts by using our in-platform onboarding or strategic B2B data partner integrations

Audience Insights

Leverage data insights on key decision-makers to ensure your message resonates on both a professional and personal level

Holistic Measurement

Close the loop by linking conversions to your media efforts. Use Viant’s Multi-Touch Attribution suite to understand the impact your campaign had on driving lead generation efforts.

B2B Resources

Want to Know More About Viant's B2B Solution?

Request Demo

View All Solutions

Viant has a team of professionals available to support implementation and integration to ensure full capabilities are leveraged from day one.

View All