Vertical Solutions

Travel

Reach Travelers Across All of their Devices

Deterministically reach specific types of travelers based on their unique and quality travel purchase transactions at leading airlines, hotels, auto rental companies, cruise lines, and more.

Leveraging the Viant Advertising Cloud’s 1.2 billion users and hundreds of unique travel data transactions, marketers can build custom audience segments for every campaign with a people-based approach.

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Key Benefits of Viant Travel

Custom Audiences

Build unique audience segments based on merchant, category, location, number of trips per month, spend, and more.

Multi-Touch Attribution

Measure your campaign’s impact on offline and online sales with insights on lift and return on ad spend.

New Customer Acquisition

Target audiences based on brand objective to drive new customer acquisition, engage loyalists, and improve brand message frequency.

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Viant has a team of professionals available to support implementation and integration to ensure full capabilities are leveraged from day one.

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